In the case of Microscope today, you simply re-run an old column. I was reading Steve Shipside’s opinion piece when I had a strange sense of deja vu. And with good reason. The column had a short note at the end: Steve Shipside is on holiday so this column is a repeat. It initially ran… Read more »
Monthly Archives: August 2006
Wat any fule knos abt speling and gramma
Two recent blog posts from journalists bemoan the general lack of understanding of English language basics – namely spelling and grammar. First up we have David Neal at IT Week bemoaning that: "With the proliferation of online and mobile blogs, and up-to-the-minute news reporting it appears that correct spelling in communications is becoming less and… Read more »
Runes vs Gartner et al
According to Martin Banks: "If you promise not to laugh I’ll tell you a little secret: for many years I have been interested in the ancient art (if art it be) of the Runes as a guide to life, the universe and everything. Most people use them as a guide to their personal lives. Some… Read more »
What do PR customers really want?
The discussion sparked by Andy Lark’s recent post set me thinking about PR value propositions. Back in March, Harvard Business Review ran a piece entitled Customer Value Propositions in Business Markets (its $6 to download the full article). It contained some pertinent comment on where companies go wrong in trying to develop their value proposition… Read more »
35pc of top 1000 UK PR companies have increased levels of debt in last 3 years: Plimsoll
Stephen Waddington’s comment on my earlier post re: the slump in PR new business reminded me of the Plimsoll survey of the UK PR industry. According to Plimsoll: "35% of the Top 1000 companies in the UK Public Relations Consultants industry have spent the last 3 years gradually increasing their levels of debt. These companies… Read more »
PRCA reports slump in new business – is this “an ever-more mature and reassuringly vibrant profession?”
According to today’s PR Week. One interesting stat was that overservicing levels in agencies are soaring. Apparently 33pc of agencies have reported an increase in overservicing. This compares with 26pc last year. Says PR Week: "The new business climate has become increasingly quiet, while overservicing of accounts by its members is at an all time… Read more »
The six minute PR pitch
This piece from Forbes magazine answers the question why there is such demand for PR from start ups in Silicon Valley: "In the second quarter of 2006, venture capitalists invested $6.73 billion–5% higher than last year. More than $2.4 billion of that came from VC firms in the Bay Area, up 13% over last year."… Read more »
Hiring a PR agency and what should you pay them?
Andy Lark picks up on Tim Dyson’s orignal post about the $10K PR problem. Stuart Bruce in turn has added his critique of Andy’s views on the matter. There are a number of issues raised in all of these posts and associated comments – and I disagree with some of the points made in all… Read more »
Death of newspapers exaggerated: Nicholas Carr
As I’ve discovered, just when you think there is a trend in one direction, someone comes up with data to send it the other way – or least to temper the former claim. Nick Carr has a good post on the subject, based on a recent Pew survey: Rough Type: Nicholas Carr’s Blog: A reality… Read more »
The Fall Of Troy
Or rather, the legendary Troy Club – as detailed here: Rupert Goodwins’ Diary – ZDNet UK Comment. Even if many of the beer soaked nights spent there can’t be recalled clearly, the place itself will not be forgotten. Hacks and PRs looking for a late night drink in SoHo must now look elsewhere.
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