This has been around for a few months, so apologies if this is all old hat – but I thought it worth highlighting in any case. Peter Norvig is Google’s Director of Research (which he says is the best job in the world at the best company in the world – more here). By all… Read more »
Monthly Archives: January 2007
This story in today’s Guardian makes for fascinating reading – a real insider’s view – and the kind of feature that justifies buying a paper in the morning….
The short answer to Valleywag’s question appears to be a qualified yes. Link here. To keep everyone happy, they appear to suggest that SEO is not the be all and end all for PR 2.0. "A good PR firm does a lot more than send "story idea for WIRED" emails to freelancers. A publicist can… Read more »
Matt Homann has posted his "15 rules for clients" manifesto here – substitute PR for lawyer, and I think many of the principles remain the same. On the subject of manifestos, check out Gaping Void – a cornucopia of the things.
Charles Arthur of The Guardian blogs re: latest schoolboy error from a PR exec here. Depressing that this kind of thing persists – but it would be interesting to find out from Charles if he is getting more bonehead calls like this than a few years ago.
Happy New Year to everyone – a bit of humour to kick off 2007 here. Many thanks as always to Dennis Howlett for finding these gems.