Which journalists aren’t worth engaging with on Twitter?

Posted by & filed under digital pr, Featured, General PR, online pr, tech pr, Technology PR.

Consider the following argument: Most journalists are on Twitter. PRs should therefore spend more time “engaging” with journalists on Twitter. Seems to make logical sense (from a PR standpoint). Except that just because a journalist has a Twitter account, loads of followers and Tweets for Britain, doesn’t mean that PRs should attempt to interact and… Read more »