Lissted adds sentiment scoring, trends and data export. Creates integrated press monitoring and reporting platform for Twitter

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Realwire’s Lissted platform has added yet more interesting functionality. First up, sentiment analysis. Each journalist Tweet now gets an automatic sentiment rating (courtesy of the Lexalytics salience engine). This means that you can now filter your journalist monitoring in terms of sentiment as well as by time and/or Klout score – in real time. In… Read more »

What counts as a good ReTweet level? And what impact does RTing have on clickthrough rate?

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Every social media guru will tell you why getting retweeted is a good thing. RTs mean your message is being amplified. Getting your message amplified means more people are exposed to your message and content. And that surely is a good thing, yes? However, I haven’t come across any stats on what constitutes a good,… Read more »

Dynamically updated Twitter lists now possible with Lissted

Posted by & filed under Digital marketing, digital pr, Featured, General PR, online pr, tech pr, Technology PR.

We all know that Twitter lists can be very handy. One of the benefits of a list is that it allows you to keep track of what particular people are saying without actually having to follow them. Monitoring multiple lists in Tweetdeck or Hootsuite is certainly easier than having everything piling into your home stream… Read more »