How to Give a Lousy Presentation: BusinessWeek

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9. Don’t bother with a backup plan. If you need a live Internet connection to demo a site, don’t bother making a screen shot of the site in case the connection doesn’t work. That way, you’ll be at a complete loss for words when the connection fails. 10. Don’t practice. At all. Practicing a presentation… Read more »

Newspaper people on Twitter – Media UK

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Newspaper people on Twitter We list the “top of the twits” for newspaper titles (a-z) and people (a-z). Media UK runs a variety of services on Twitter too – not least, @mediauk – follow us! Followers Following Ratio 1. Jemima Kiss: Journalist, The Guardian 13,604 298 2.2% 2. Charles Arthur: Journalist, The Guardian 8,684 496… Read more »

Social Media Guidelines: MIchael Gerrard – IDC

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I’ve posted a couple of blogs recently about the rise of the social media function and how BtoB companies can best leverage social media. A common theme has been the need for marketing to provide guidance, guidelines and infrastructure without stifling the power of this new channel to reach customers, prospects and influencers. To help… Read more »